Technical SEO · Organic Growth · GEO/AI Search · Netherlands

Technical SEO that does not stay in a report.

I help companies, agencies and publishers build technically sound websites and content systems that can win visibility in both classic search and AI-powered search experiences.

Available for freelance, interim and white-label workRemote across the Netherlands · on-site in North Holland
218K
Google clicks in 16 months
3.89M
Google impressions on an owned platform
1:1
direct access to the specialist
Organic growth system

From technical signal to organic growth

SEO
01Crawl & indexationSignal → fix
02Content systemsDemand → authority
03GEO & AI SearchEntities → sources
04ImplementationBacklog → impact

Where I add value

  • Technical SEO
  • GEO / AI Search
  • Content systems
  • SEO migrations
  • Organic Growth
  • White-label support

Technical depth, commercial focus

Research, strategy and execution in one line

Not another generic audit. You get priorities tied to impact, owners and practical support until the work is implemented and measured.

01

Technical SEO & recovery

For websites with indexing issues, organic decline or a technical backlog that blocks growth.

  • Crawling and indexation
  • Site architecture and internal links
  • Structured data and templates
  • Core Web Vitals priorities
02

GEO & AI Search

Make your expertise clear, accessible and source-worthy for AI Overviews, AI Mode and answer engines without chasing shortcuts.

  • AI visibility baseline
  • Entities, authorship and source clarity
  • People-first content and citations
  • Generative AI reporting in Search Console
03

Content systems & topical authority

A repeatable content system grounded in search intent, commercial value and what your brand can credibly win.

  • Intent and opportunity mapping
  • Topic clusters and content gaps
  • SEO briefs and editorial QA
  • Consolidation and cannibalisation
04

Migration & implementation

SEO control during redesigns and migrations, plus hands-on support that turns recommendations into shipped work.

  • URL and redirect mapping
  • Staging audits and acceptance criteria
  • Launch monitoring
  • Post-migration recovery
05

Organic Growth & white-label support

A direct technical partner for marketing teams, leadership and Dutch agencies that need flexible specialist capacity.

  • Roadmaps and prioritisation
  • Stakeholder advisory
  • White-label agency support
  • Coaching and quality control

Flexible collaboration

The right model for the problem

Available as an independent adviser, temporary team member or the specialist behind an agency.

For teams ready to organise SEO properly

SMEs & scale-ups

For organisations that want to professionalise organic growth without building a complete internal SEO team immediately.

Digital agencies

Technical SEO and GEO/AI capacity for pitches, audits, client strategy, migrations and quality assurance.

Publishers & content platforms

Technical and editorial SEO for large templates, taxonomies, internal links and indexation at scale.

Approach

Calm in the roadmap. Momentum in delivery.

Every engagement starts with evidence and ends with a decision someone can execute and measure.

  1. 01

    Diagnose

    Connect data, technology, the search landscape and business goals.

  2. 02

    Prioritise

    Rank opportunities by impact, effort, risk and dependencies.

  3. 03

    Deliver

    Work with content, developers or agencies using clear acceptance criteria.

  4. 04

    Learn

    Track outcomes, test assumptions and sharpen the next growth cycle.

Owned projects, built from scratch

Outcomes backed by real Search Console data

These are owned platforms where I connect strategy, technology, content and product. Figures below are exact 16-month Google Search Console totals captured on 27 August 2026.

GrannyZen.com project preview
International publisher · built from scratch

GrannyZen.com

A multilingual recipe platform where technical SEO, structured data, content architecture and performance are core product disciplines.

Google Search Console · 16 months
552K
impressions
4.33K
clicks
11.7
avg. position
View project
Gurmanija.rs project preview
Content platform · built from scratch

Gurmanija.rs

A recipe ecosystem with scalable templates, indexation control, rich-result markup and editorial content clusters.

Google Search Console · 16 months
218K
clicks
3.89M
impressions
6.6
avg. position
View project
RichHousekeeping.nl project preview
Local services · Netherlands

RichHousekeeping.nl

A Dutch service website where local relevance, clear offer pages and conversion-focused content work together.

View project

Richard Obradovic · Riki Media

A technical SEO partner who also implements.

I am Richard Obradovic, a freelance Technical SEO & Organic Growth Consultant based in Wijk aan Zee. Riki Media is my independent practice for client work in the Netherlands and internationally.

I combine technical SEO, content systems and GEO/AI Search with practical website and product work. That means I can move from evidence and priorities to templates, redirects, briefs, QA and launch support.

  • Available in the Netherlands and internationally
  • Direct collaboration without handover layers
  • Experience across services, publishing and digital products
  • Advisory in Dutch, English or Serbian
Discuss your SEO challenge

FAQ

Practical questions about working together

Do you work as a freelancer or through Riki Media?

Both mean the same thing: you work directly with Richard Obradovic through Riki Media. Engagements can be project-based, a monthly advisory retainer or interim.

Can you work with our marketing or development agency?

Yes. I can work alongside the agency as an independent adviser or become a white-label part of the team. Roles, ownership and communication are agreed upfront.

Do you only provide recommendations?

No. Beyond analysis and strategy, I help with tickets, content briefs, QA, redirect maps, template specifications and implementation or launch support.

Do you only work in North Holland?

No. I work remotely with organisations across the Netherlands and internationally. On-site sessions are possible by arrangement, with North Holland as my home base.

What does GEO or AI Search optimisation include?

The foundation is still sound SEO: accessible pages, clear entities and authorship, original source-worthy content, internal linking and structured data that matches the page. I also establish a baseline and monitor visibility in AI-powered search experiences.

Can you guarantee rankings?

No, and a serious SEO adviser should not. I make assumptions, opportunities, risks and measurements transparent, then focus on sustainable improvements the team can influence.

Let’s talk

What is holding back your organic growth?

Send your website, challenge and preferred timing. You will get an honest answer on the best next step — including when a full engagement is not yet necessary.

  • Wijk aan Zee · North Holland · Netherlands
  • Usually replies within two business days